Description

What You’ll Do:

Product Positioning, Messaging & GTM:

  • Have a clear understanding of ICP, customer pain points
  • Define and maintain product positioning, value propositions, and messaging frameworks by persona (e.g., audit partners, managers, staff, ops).
  • Translate product capabilities into clear customer benefits and outcomes.
  • Ensure consistency across the website, sales materials, lifecycle marketing, and in-product messaging.
  • Develop competitive differentiation and category-level storytelling

     

  • Are you interested in this position?

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