We are seeking a commercially minded Digital Finance Product Strategy Manager to identify, develop, and execute strategic opportunities across digital financial products.

This role sits between product management, market strategy, customer experience, technology, and commercial development. You will help determine which products and capabilities should be developed, improved, expanded, or retired based on customer needs, market opportunities, and measurable business outcomes.

Key Responsibilities

• Develop strategic recommendations for digital financial products and services.
• Conduct market, customer, competitor, and product-performance analysis.
• Identify opportunities across payments, digital accounts, financial platforms, and related fintech services.
• Translate market insights into clear product concepts, business cases, and strategic priorities.
• Work with product and technology teams to evaluate feasibility and implementation requirements.
• Establish product-performance frameworks and monitor commercial and customer KPIs.
• Support product-roadmap planning and investment prioritisation.
• Analyse customer journeys and identify opportunities to improve acquisition, engagement, retention, and satisfaction.
• Collaborate with risk, compliance, finance, operations, and engineering teams on strategic initiatives.
• Prepare executive-level presentations, business cases, and recommendations.
• Track emerging fintech technologies and market developments that could create new opportunities.
• Support strategic partnerships and ecosystem initiatives where appropriate.

Candidate Profile

• 6+ years of experience in fintech, digital banking, payments, financial services, consulting, or technology strategy.
• Strong understanding of digital financial products and technology-enabled business models.
• Demonstrated experience developing product or commercial strategies.
• Strong analytical, financial, and market-research capabilities.
• Ability to turn ambiguous business problems into structured strategic recommendations.
• Strong understanding of product development and technology delivery.
• Excellent presentation and stakeholder-management skills.
• Experience working across European fintech or financial-services markets is advantageous.

What You Bring

You combine strategic thinking with practical execution. You are comfortable analysing market data, challenging assumptions, building business cases, and working with technical and commercial teams to turn opportunities into viable financial products.

The Opportunity

This role provides broad exposure to fintech strategy and product development, with the opportunity to influence major product decisions and contribute to the growth of modern digital financial services in Estonia and wider European markets.

Are you interested in this position?

Apply by clicking on the “Apply Now” Button below!

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