Key Responsibilities:

• Own territory strategy end-to-end – Build and maintain a target list of service line leaders across health systems in your territory. Prioritize where to focus, sequence your approach, and re-underwrite every few weeks as new intel comes in. You decide where the wedge is.
• Open doors into complex health systems – Land meetings with service line leaders through a mix of cold outbound, in-person regional presence, and reference-based outreach. Work existing relationships, third-degree connections, and internal intel from Nourish’s field team to break into accounts that have been closed to us.
• Sell service line leaders on Nourish as a clinical partner – Run deep discovery on each system and service line: incentive structures, decision dynamics, and the problems leaders are actually trying to solve. Position Nourish’s field team as a service line asset, diligence the minimum viable path to referrals, and challenge customers when they stall.
• Own the service line leader relationship over time – Maintain trust long after launch. Counsel leaders on how to hit their own incentives, bring data and perspective to stalls, and be the consultative partner on how the relationship expands over time.
• Operationalize access and own implementation – Serve as the cross-functional QB post-commitment. Define the rollout plan, clear system-specific blockers (EHR workflow, top-down comms, clinic manager alignment), and run down internal requirements with the right Nourish stakeholders. Hand off to the field team with full context on expectations and risks.
• Build and iterate on the SAM playbook – Identify what’s working in real time and feed it back into pitch materials, territory templates, and handoff protocols that every future SAM will use.

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