In this role, you’ll join our Marketing team and help shape how we bring our product to market, with a particular focus on AI. Working closely with Product, Sales, Customer Marketing, and Services, you’ll turn product capabilities into clear messaging that resonates with our target customers.

You’ll take ownership of our AI narrative end-to-end, run cross-functional initiatives related to product launches, and help us work smarter by weaving AI and automation into how the product marketing function operates.

If you have Product Marketing experience in a B2B SaaS company, enjoy working across teams, and are excited by the fast-moving world of AI, we’d love to hear from you.

This role is open to candidates based in Tallinn and reports to our Head of Product Marketing. Curious to learn more about the team

What you’ll do

• Own our AI narrative (ELI). Become the go-to expert on our AI use cases, mining them from market research, customer behavior, and conversations, and shape AI story around them. Feed insights back to Product, support Customer Marketing, and enable Sales and Services to have substantial conversations around AI.

• Drive cross-functional go-to-market work. Lead the product marketing side of launches, releases, and narratives, aligning positioning and messaging with Product and Customer Marketing, briefing Sales and Services, and making sure new materials and messaging get absorbed and adopted.

• Sales and partner enablement. Produce sales enablement and partner materials on demand, and contribute to landing pages and other assets, such as one-pagers, battlecards, and infographics, that capture the interest of our ICPs and help them understand the value that we bring to their business.

• Embed AI into product marketing processes. Spot opportunities to build AI and automation into product marketing’s own processes, and help implement them.

What we’re looking for

• Previous experience in product marketing at a SaaS company.

• Proven experience managing cross-functional projects with stakeholders across multiple teams.

• An AI- and automation-curious mindset that is eager to learn and constantly looks for ways to improve processes.

• Strong analytical skills and ability to turn research and customer conversations into narrative and insight.

• Sharp critical thinking and good judgment that allow you to synthesize information yourself rather than taking it at face value.

• Excellent written and verbal English, with a knack for compelling and persuasive copy.

• A self-starter attitude and a solution-oriented mindset.

• Good time management and prioritization skills that enable you to focus on what matters most and prioritize based on urgency.

• Ability to take ownership of your work and see things through.

• A collaborative mindset that enables you to work cross-functionally and generate ideas that drive results

Here’s what awaits you 

• Possibility to Make an Impact: Work on a meaningful, globally used product that helps businesses streamline their workflows and achieve more.

• Stock Options Package: Be part of our  growth and share in our success.

• Health Benefits: Three paid medical days, health insurance or Stebby compensation, and mental health services.

• Hybrid Work: We’re flexible about when and where you work and don’t track office days, but we’d love to have you in our central Tallinn office a few days a week.

• Annual Leave: Over 5 weeks of paid time off with the freedom to use your vacation days flexibly, whether that’s a single day or a longer break.

• Loyalty Days: 1-5 extra holiday days per annum based on tenure.

• Continuous Learning: Invest in your growth with training, an individual budget for books and courses, and unlimited access to Udemy.

• Community and Activities: Connect with teammates through on-site and hybrid events, employee-led initiative groups, and fun sports activities.

• Global Gatherings: Meet the entire our team at our bi-annual company-wide events in Tallinn.

• Unique Company Culture: A diverse international team where trust, teamwork, and laughter go hand in hand.