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Description
About the role
As a Lifecycle Marketing Coordinator you will work closely with our Marketing, Expansion & Product Teams, you’ll be helping to expand the Lifecycle strategy by implementing email, in-app and push messaging campaigns to engage with our users. This role is a good fit for someone with an understanding of user lifecycle, strong communication skills and high attention to detail
Main tasks and responsibilities:
With the help of the Lifecycle Marketing team, support the performance of over 2000 automated messages by setting up the campaigns, editing the copy, visuals, and target audiences
Draft, localize and implement new lifecycle messaging campaigns for active, passive, and churned users for assigned product line
Work closely with 30+ local teams to support sending market-specific and global ad-hoc communications
Debug and optimize active communication campaigns to ensure its best performance
Analyse existing communications and implement new messaging campaigns for active and churned users
About you:
At least 1 year of experience working in marketing, product, or a similar field
An understanding of user lifecycle and high interest in developing the knowledge further
Excellent English copywriting skills
High attention to detail and ability to focus and prioritise
Experience with lifecycle/email campaigns and communicating to large audiences is beneficial
Experience with customer engagement tools (Leanplum, Braze, Intercom, etc) is a plus
Are you interested in this position?
Apply by clicking on the “Apply Now” button below!
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